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AC Controls Corporate Website
Technologies employed: HTML, Javascript, Dreamweaver Temlpates and Libraries,
Addweb Search Engine Optimisation. Website: http://www.accontrols.co.uk
The Client
One of the countries leading integrated security systems company.
My Role
Consultant Project Manager, Designer and Developer.
The Project
A Complete redesign and overhaul of their corporate website. The client had
a simple corporate website previously design by myself that gave them a good initial
presence on the internet. They wanted to take it to the next level and capture
a significantly higher proportion of the potential market looking for security
systems via the web.
The aim for the first phase of the project was to create an information rich website
that gave visitors both company specific and general product information in order
to educate users about the many options available whilst demonstrate AC Controls'
suitability to carry out the work they might require. One key drive of the website
supported through an offline marketing campaign was to highlight the benefits
of networked security systems to all departments of a business.
The Outcome
visitor numbers have trebled within a week of the site going live enquiries have
increased by 100%, surpassing the 3 month targets I agreed with the client. |